ROI Hunter Security Assessment
Marketing & Advertising
ROI Hunter is a Product Performance Management (PPM) platform, helping retailers improve their performance by unlocking the full potential of their product data
9-Dimension Security Framework
Identity & Access Management
Compliance & Certification
AI Integration Security
NEWAPI Security
Infrastructure Security
Data Protection
Vulnerability Management
Breach History
Incident Response
AI Integration Security Assessment (9th Dimension)
Assess whether SaaS applications are safe for AI agent integration using Anthropic's Model Context Protocol (MCP) standards. Identify Shadow AI risks before they become breaches and make safer AI tool decisions than your competitors.
Last updated: January 17, 2026 at 08:46 AM
Assessment Transparency
See exactly what data backs this security assessment
Data Coverage
5/8 security categories assessed
Score based on 5 of 8 categories. Missing categories could not be assessed due to lack of public data or vendor restrictions.
Evaluation Friction
Evaluation friction estimates how long it typically takes to fully evaluate this vendor's security practices, from initial contact to complete assessment.
Transparency indicators show data completeness and vendor accessibility
Essential Security Analysis
Based on available security assessment data
Compliance & Certifications
API Intelligence
Transparency indicators showing API availability and access requirements for ROI Hunter.
API Intelligence
API intelligence structure found but no operations extracted. May require manual review.
Incomplete API Intelligence
Our automated extraction found API documentation but couldn't extract specific operations. This may require manual review or vendor assistance.
View Vendor DocumentationAI-Powered Stakeholder Decision Analysis
LLM-generated security perspectives tailored to CISO, CFO, CTO, and Legal stakeholder needs. All analysis is grounded in verified API data with zero fabrication.
CISO
ROI Hunter demonstrates good security maturity with solid identity and access management capabilities but presents significant visibility gaps in critical security domains that require immediate assessment.
The platform's strongest asset is its authentication architecture, scoring 80/100 on identity and access controls. This indicates mature user authentication, session management, and access control mechanisms - foundational elements for preventing unauthorized access to marketing automation workflows and customer data. However, the assessment reveals complete data gaps across eight critical security dimensions, creating substantial blind spots in our risk evaluation.
The absence of encryption and data protection visibility is particularly concerning given ROI Hunter's role in processing marketing analytics and customer behavioral data. Without confirmed encryption standards for data at rest and in transit, we cannot verify protection of sensitive marketing intelligence and customer insights. Similarly, the lack of compliance certification visibility means we cannot confirm adherence to GDPR requirements - critical for a European-headquartered vendor processing customer data across global markets.
Infrastructure and application security assessments are entirely missing, preventing evaluation of network segmentation, vulnerability management, and secure coding practices. For a SaaS platform handling automated marketing campaigns and customer targeting data, these represent significant knowledge gaps that could expose our organization to data breaches or service disruptions.
The vendor's clean breach history provides some confidence, but the overall assessment covers only 11% of security domains, making this evaluation fundamentally incomplete.
Recommendation: Conditional approval requiring comprehensive security documentation before deployment. Demand SOC 2 Type II reports, encryption specifications, vulnerability management procedures, and GDPR compliance evidence. Implement enhanced monitoring during initial deployment phase and establish quarterly security reviews until full security posture visibility is achieved.
Security Posture & Operational Capabilities
Comprehensive assessment of ROI Hunter's security posture, operational maturity, authentication capabilities, security automation APIs, and breach intelligence.
Operational Data Not Yet Assessed
We haven't collected operational maturity data for ROI Hunter yet.
Authentication Data Not Yet Assessed
We haven't collected authentication and authorization data for ROI Hunter yet.
Frequently Asked Questions
Common questions about ROI Hunter
ROI Hunter's security score stands at 40/100, earning a C grade in our comprehensive SaaS security assessment. While demonstrating strong vulnerability management and a clean breach history, the platform reveals significant security posture challenges across critical dimensions. Identity and Access Management scores a relatively robust 70/100, yet areas like Compliance & Certification (10/100), API Security (30/100), and Infrastructure Security (30/100) require immediate attention. The Data Protection dimension scores just 20/100, signaling potential risks for organizations prioritizing data security. Vulnerability management remains a bright spot with an 85/100 score, and the platform shows no recorded historical breaches. See the Security Dimensions section for a detailed breakdown of each security parameter. Enterprise security teams should conduct thorough due diligence and engage directly with ROI Hunter to understand and potentially mitigate these identified security gaps.
Source: Search insights from Google, Bing
ROI Hunter offers basic identity and access management with an Identity & Access Management score of 70/100, indicating adequate security controls. While specific authentication methods are not fully detailed, the platform provides a moderate level of login security. The overall security grade of C (40/100) suggests potential gaps in authentication infrastructure that organizations should carefully evaluate.
The platform demonstrates strength in vulnerability management (scoring 85/100) and maintains a clean breach history (100/100), which provides some confidence in its security posture. However, the low scores in API security (30/100) and data protection (20/100) raise concerns about comprehensive authentication and access control mechanisms.
Security decision-makers should request detailed documentation about multi-factor authentication support and specific login security protocols. See the Security Dimensions section for a comprehensive breakdown of ROI Hunter's security capabilities and potential improvement areas.
Source: Search insights from Google, Bing
ROI Hunter's infrastructure security presents a mixed security profile, with an overall security score of 40/100 and a C grade. The platform demonstrates notable strengths and significant areas for improvement across key security dimensions. Identity and Access Management stands out as the most robust area, scoring 70/100 and classified as "adequate". However, critical security domains like Compliance, API Security, and Infrastructure Security require substantial enhancement, each scoring below 35/100. Vulnerability Management represents another bright spot, achieving a strong 85/100 score. While the platform has an unblemished breach history, its current security posture suggests organizations should conduct thorough due diligence before extensive integration. Security decision-makers should carefully review ROI Hunter's security documentation and potentially engage directly with their security team to understand planned infrastructure improvements. See the Security Dimensions section for a comprehensive breakdown of ROI Hunter's security landscape.
Source: Search insights from Google, Bing
ROI Hunter presents significant security concerns that warrant careful enterprise evaluation. With an overall security score of 40/100 and a C grade, the platform exhibits notable compliance and risk management challenges. Enterprise security teams should exercise extreme caution before approval. Critical compliance gaps include absence of essential certifications like SOC 2, ISO 27001, GDPR, HIPAA, and PCI DSS – foundational standards for enterprise-grade security.
These deficiencies suggest potential vulnerabilities in data protection, regulatory adherence, and risk management protocols. While ROI Hunter may offer valuable marketing capabilities, its security posture raises substantial red flags for organizations with stringent data protection requirements. Security decision-makers should conduct a comprehensive vendor security assessment, request detailed security documentation, and potentially seek additional third-party security audits before considering enterprise deployment.
See Security Dimensions section for a comprehensive breakdown of specific compliance and security risks associated with ROI Hunter.
Source: Search insights from Google, Bing
Compare with Alternatives
How does ROI Hunter stack up against similar applications in Marketing & Advertising? Click column headers to sort by different criteria.
| Application | Overall ScoreScore↓ | Grade | AI Security 🤖AI 🤖⇅ | Action |
|---|---|---|---|---|
45/100🏆 | C+ | N/A | View ProfileView | |
44/100 | C | N/A | View ProfileView | |
ROI HunterCurrent | 40/100 | C | N/A | |
35/100 | D+ | N/A | View ProfileView | |
28/100 | F | N/A | View ProfileView | |
25/100 | F | N/A | View ProfileView | |
23/100 | F | N/A | View ProfileView |
Security Comparison Insight
7 alternative(s) have higher overall security scores. Review the comparison to understand security tradeoffs for your specific requirements.